Post #2- 10/25/16″Times” are really changing

time-logo-og

Recently I came across a story highlighting that Time Inc., a company that owns people magazine, sports illustrated, and entertainment weekly among other has signed a deal with Ziosk, a company that has tableside tablets at restaurants and has become a very popular dinner entertainment choices for patrons of nearly 3000 restaurants. This is an example of how new forms of media are now taking over old forms like print magazines. The company Ziosk reaches nearly 50 million patrons a month, this will only build relationships for Time with people who may not generally recognize the brands as well as newer, and younger readers who would not typically choose these outlets for their ideal readings. I found this interesting on many different levels, the fact that new media is becoming more and more digitalized and the notion of the magazine moving from the coffee table or side table to the dinner table. Full story can be found at http://www.businesswire.com/news/home/20161010005057/en/Time-Reaches-Audiences-Distribution-Marketing-Alliance-Ziosk%C2%AE

 

 

Ref: Time logo Retrieved from: http://time.com/

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